Texts & notes
The difference between knowledgs, skill and intuition — and why you need to develop the latest.
Oh, I used the click bait heading for a reason and I'm not gonna tell you in the description what it is about!
Evolution of vibe coding from my (non coder) perspective in the past 2 years
When making some KPIs worse actually improves the product: how ARPU/ARPPU/PU% interplay.
What hidden colored bricks in LEGO teach about UX readability and guiding attention.
How to read percentile charts in product analytics, with practical takeaways.
The same guide to reading percentile charts, in Russian.
Meta’s unskippable ad breaks in Reels: how incentives create bad UX and what it signals.
Fun with prime numbers: encoding feature sets so inclusion checks become simple divisions.
On how sincere compliments and positive loops drive retention better than punishment.